Advertising sales

Account Executive, Ad Platforms

Break into tech by building the Canadian business for a major international ad platform, with direct coaching, meaningful responsibility, and uncapped upside.

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Build a new market. Then do it again.

We are builders at heart, grounded in a passion for sales and business development. Going from zero to one, opening a market without a finished playbook, and turning first signals into a repeatable business is what energizes us. At Scale49, we get to do it again and again.

Our clients are funded companies from the US, Europe, and APAC entering Canada for the first time. We test the market, win the first customers, build the commercial system, scale what works, and eventually hand a functioning Canadian business back to the client. Then we start again.

This is an opportunity to build your career while helping build our company. You will work directly with Scale49’s founder, receive direct coaching and feedback, and take meaningful responsibility for work, decisions, and outcomes earlier than you likely would at a larger organization.

Create pipeline, win the first advertising partners, and grow into a builder who can help Scale49 launch client after client.

You will join a dedicated client team representing a major international advertising platform in Canada. Your job is to create pipeline, open doors with brands and agencies, develop strong advertising partnerships, and help turn live market feedback into a repeatable Canadian sales playbook.

You do not need to come from adtech. You may have built your sales craft in media, sponsorships, agency new business, account management, retail media, shopper marketing, recruitment, staffing, sports, entertainment, B2B technology, telecom, or another environment where you had to manufacture pipeline.

What matters is that you can sell, create opportunities, communicate with range, and learn quickly. You will gain experience selling across channels, seniority levels, and business sizes while helping build both the client business and Scale49 itself.

Build your own pipeline through thoughtful outbound, relationships, referrals, events, and creative prospecting.
Learn the client’s audience, advertising products, market position, and competitive context well enough to sell with credibility.
Own the sales cycle from first outreach and discovery through proposal development, objection handling, negotiation, IO execution, and close.
Sell with range, moving comfortably between agency teams, brand marketers, senior executives, mid market businesses, and large enterprises.
Turn early meetings into qualified opportunities, first campaigns, and retained advertising partnerships.
Work with creative, insights, AdOps, and client teams to move opportunities from idea to execution.
Maintain disciplined CRM hygiene, pipeline management, forecasting, and follow through.
Bring structured buyer and market feedback back to Scale49 and the client team.
Test messaging, targeting, packaging, objections, and sales plays in the field, then document what works.
Seek feedback, act on it quickly, and take increasing ownership as your judgment and results grow.
Contribute to building Scale49 as additional clients, teams, and opportunities are added.

Evidence that you can create pipeline, sell, and move a prospective customer toward a decision.
Experience may come from media and sponsorship sales, agency new business or account management, retail media and shopper marketing, recruitment and staffing sales, sports and entertainment partnerships, B2B technology or telecom sales, or another demanding commercial environment.
Strong communication skills and the ability to adjust your approach across channels, seniority levels, and business sizes.
Extreme proactivity. You identify what needs to happen and create momentum without waiting to be managed.
High ownership and agency. You take responsibility for outcomes and find a path through obstacles.
Low ego and genuine coachability. You seek direct feedback, absorb it without defensiveness, and improve quickly.
A team first orientation. You share credit, help others succeed, and care about what we build together.
The energy, resilience, and follow through required to manufacture demand rather than wait for inbound opportunities.
Strong organization and comfort using CRM, research, sales engagement, collaboration, and AI enabled tools.
Curiosity, sound judgment, and a sense of humour. We are doing demanding work and want to enjoy building together.
Prior adtech experience is helpful but not required. Sales ability, coachability, proactivity, and hustle matter more than pedigree.

Uncapped earning potential with a 50/50 split.

Expected on target earnings range from $125,000 to $175,000 CAD. Base salary and target commission are split equally, creating a base range of $62,500 to $87,500 and an equal target commission range. Commission is uncapped.

The final package will reflect relevant experience, demonstrated selling ability, and the scope of responsibility the successful candidate is ready to take on.

We push inputs aggressively, then turn one-to-one effort into one-to-many and one-to-ten output.
We build sales flywheels and rapidly reinvent the GTM based on direct internal and external signals.
Relationships open doors and accelerate deals; our real advantage is knowing when to use Challenger, consultative, Sandler, and other methods to move a buyer forward.
We operate comfortably in highly ambiguous, low-support environments without sacrificing action, judgment, or speed.
We document what works so every win makes the next market easier to build.

Apply for this role

Help build Scale49 from the beginning.

Share the experience that best demonstrates how you build, sell, and create trust. We’ll review your application against this specific founding role.

This is an active vacancy. Scale49 may use AI tools to assist with application review and interview preparation. All hiring decisions are made by the founder.

Questions? careers@scale49.com